Business Goals
By: Jessica Nemecz, Business Coach
The start of a new year is brimming with potential. I love this time of the year! The possibilities
are endless. Whether you’re an entrepreneur starting out or a small business owner looking to
grow, a focused plan can make all the difference. Let's dream and plan together! Here are your
steps to success.
1. Know Where You Want Your Business to Go
Before setting any goals, take a moment to reflect on the bigger picture. What’s your vision for
your business? Are you aiming to launch a new product, increase revenue, expand your team,
or strengthen your market presence? Understanding your desired destination ensures that your
goals align with your long-term ambitions rather than leading you down a path you don’t want to
follow.
I like to spend some time with a journal and pen in a quiet place. Ask yourself some of the
questions from above before you start writing your goals for the year. It can make all the
difference in the joy you experience as you reach the goals that mean the most to you.
2. Prioritize How You Spend Your Time
Time is one of your most valuable resources as a business owner. Ask yourself, “What do I want
to spend my energy and focus on?” Setting goals that complement your priorities helps ensure
that your time is spent on activities that drive growth and fulfillment in your business.
We are normally drained by doing tasks that bore us or energized by doing tasks that we love or
excite us. Figure out what excites you before you set your goals. If possible, delegate the tasks
that drain your energy and set goals for yourself in areas that excite you. You're more likely to
accomplish these goals as you're naturally rewarded for doing them.
3. Start with the End in Mind
Imagine it’s December 31st. What do you envision having accomplished by the end of the year?
Visualizing your ideal outcomes can help clarify and set measurable goals. Whether it’s hiring
two new employees, hitting a revenue milestone, or building stronger customer relationships,
having a clear picture of success gives you something powerful to work toward.
Take some time to visualize your year. When you celebrate on December 31st, you'll have a lot
to celebrate!
4. Break Goals into Quarterly Milestones
A big year-long goal can feel overwhelming. Make it more manageable by dividing it into four
quarters. For example, if your goal is to grow revenue by $100,000 this year, aim for a $25,000
increase each quarter. This approach not only keeps your progress measurable but also allows
you to adjust your strategy if you fall behind or if conditions change.
As the old saying goes, "how do you eat an elephant?" The answer is, "one bite at a time".
When we are envisioning a big goal, it can feel overwhelming. Small steps move you forward.
5. Divide Your Quarters into Weekly Goals
Take your quarterly goals and break them down further into weekly action items. Small,
actionable steps are easier to manage and execute. Instead of saying, “I need more sales this
quarter,” focus on tasks like “reach out to 15 potential clients this week” or “finish updating the
website landing page by Friday.”
6. Review Goals Weekly and Stay Organized
Your goals should be a living, breathing part of your business strategy. Review and reassess
them weekly. Set aside time for a “goal check-in meeting” with yourself to celebrate wins,
address challenges, and adjust where needed. Importantly, integrate your weekly goals into
your daily calendar. Use time-blocking to ensure you’re dedicating focused time to achieve what
matters most.
This is where action happens! Most of us look at our calendars every day or at least a few
times a week. Write it down and check it off. You'll get a big dopamine hit and it will feel
amazing!
7. Stay Flexible and Adapt
Life and business are unpredictable. Your priorities may change, unforeseen opportunities may
arise, or barriers could slow your progress. Stay flexible and revisit your goals as needed. If you
find yourself distracted or overwhelmed, take a step back, refocus on what really matters, and, if
necessary, pivot your strategy. Adjusting your goals doesn’t mean failure—it means you’re
staying agile and aligned with what your business truly needs.
Often when I'm looking at my goals at the end of the year, I'll have accomplished half of them.
In reviewing those that I didn't complete, they are often ones that I decided either weren't worth
my time, money, or effort. It's ok to adjust as you go!
Final Thoughts
Setting business goals is not a one-time activity—it’s a dynamic process that evolves with you
and your business. By breaking your goals into manageable steps, staying disciplined yet
flexible, and reviewing your progress weekly, you’ll set yourself up for success this year.
Need help getting started? Consider scheduling time to make a concrete plan, find an
accountability partner to keep you focused, or reach out to Remedy Management Group to meet
with a Business Coach.
Here’s to building your best year yet!